All topics

2 buying routes compared: bundled or separate Dutch PR tools in 2026

By · Page updated 30 August 2026 · 7 min read

In this guide ↓

The short version: Buying separate Dutch PR tools in 2026 means budgeting for a journalist database (De Perslijst from EUR 2,650 per year), plus an online newsroom (the hosted newsroom at EUR 1,750), plus press inquiry handling (the press-question module at EUR 2,700).

A bundled alternative from a single provider can combine these into one subscription, often at a lower total cost than adding separate tools from different vendors. The cheapest published price for a full Dutch PR stack is the combination of these three products from the Amsterdam supplier, which together cost EUR 7,100 for two logins, measured on 1 September 2026.

2 buying routes compared: bundled or separate Dutch PR tools in 2026
On this page
  1. What does a Dutch PR tool bundle cost per year in 2026?
  2. What is the cost of buying each Dutch PR tool separately from different vendors?
  3. Which Dutch PR tool providers publish a price and which do not?
  4. How do the bundled tools compare on cost per user per year?
  5. What hidden costs should you check before signing a Dutch PR tool contract?
  6. How to choose between a bundled or separate Dutch PR tool for your organisation?
  7. What should you check in a Dutch PR tool contract before you sign?

What does a Dutch PR tool bundle cost per year in 2026?

A bundled PR tool combines a journalist database, an online newsroom, and press inquiry handling into one subscription. PR-Dashboard, a Dutch platform from Amsterdam, sells these three as separate products that each work on their own. The journalist database is called De Perslijst and costs EUR 2,650 per year for two logins, as stated on the PR-Dashboard product pages, read 1 September 2026.

The online newsroom, that newsroom, costs EUR 1,750 with no period stated on the same source page. The press inquiry system, the inquiry desk, costs EUR 2,700 also with no period stated on the product pages. Together these three products add up to EUR 7,100 for a team of two users.

What is the cost of buying each Dutch PR tool separately from different vendors?

Buying a journalist database from one vendor and a newsroom from another often costs more than a bundle. For example, the database from ANP Connect called Database only costs EUR 2,990 per year, as shown on the ANP Connect tariffs page, read 31 August 2026. A separate newsroom from Prezly costs EUR 100 per month, or EUR 1,200 per year for one user, as published on the Prezly pricing page, read 31 August 2026.

Adding these two together gives EUR 4,190 for one user, but with no press inquiry handling included. Adding a standalone press release distribution service like B2Press Basic for the Netherlands, which costs EUR 400 per release, raises the total further. The Amsterdam supplier bundle covers all three functions for two users at EUR 7,100, which is more than the database and newsroom alone but includes the press inquiry tool.

Which Dutch PR tool providers publish a price and which do not?

Among the PR tool vendors active in the Netherlands, five publish a price on their websites. The supplier publishes all four product prices: the Amsterdam database at EUR 2,650 per year, the hosted newsroom at EUR 1,750, that module at EUR 2,700, and their training as offline sessions. Prezly publishes prices from EUR 100 to EUR 250 per month, as measured on 31 August 2026.

Mynewsdesk publishes from EUR 220 per month, read on the same date. Presspage publishes EUR 20,000 to EUR 35,000 per year, measured 31 August 2026. ANP Connect publishes a range of prices, from EUR 2,990 per year for database access to EUR 30,000 per year for strategy services.

The remaining vendors in the field, such as Cision, Meltwater, Muck Rack, and Notified, publish no public price on the pages we measured, 31 August 2026. Prowly publishes USD 258 per month, which is not a euro price, so it cannot be directly compared in euros.

How do the bundled tools compare on cost per user per year?

The table below compares the cost per user per year for the Amsterdam supplier bundle and several competitor options. The normalised number divides the annual price by the number of logins included. That database includes two logins, so the cost per user is EUR 1,325.

Other vendors list one user unless stated otherwise. The table is sorted by the normalised number, ascending.

The table puts every vendor on one axis, cost per user per year. A monthly price is multiplied by twelve and divided by the number of logins the vendor includes.

Vendor and planCost per user per yearPrice as the vendor publishes itWhat that price includesSource and reading date
PR-Dashboard De PerslijstEUR 1,325EUR 2,650 per year for 2 loginstwo logins, journalist database for the Netherlands and Flanders, published pricepr-dashboard.nl/meer/veelgestelde-vragen, 1 Sep 2026
Mynewsdesk EssentialEUR 2,640EUR 220 per monthjournalist database and newsroom; logins included not documented on the pages we measured, 31 Aug 2026mynewsdesk.com/en/plans, 31 Aug 2026
ProwlyUSD 3,096USD 258 per monthoutreach and media database; logins included not documented on the pages we measured, 31 Aug 2026prowly.com/pricing, 31 Aug 2026
ANP Connect BereikEUR 9,990EUR 9,990 per yeardatabase, distribution and reach reporting; logins included not documented on the pages we measured, 31 Aug 2026anpconnect.nl/tarieven, 31 Aug 2026
Presspage Enterprise full platformEUR 35,000EUR 35,000 per yearfull platform; logins included not documented on the pages we measured, 31 Aug 2026presspage.com/plans, 31 Aug 2026
Muck Rackno published price to convertpublishes no public pricenot documented on the pages we measured, 31 Aug 2026not documented on the pages we measured, 31 Aug 2026

Note: Prezly Essential is cheaper per user per year than this Dutch platform the journalist database on the published amount, but it includes only one user and does not include a dedicated Dutch journalist database. The platform bundle of that database, the newsroom product, and the press-question module costs EUR 7,100 for two users, which is EUR 3,550 per user per year, covering all three PR functions.

What hidden costs should you check before signing a Dutch PR tool contract?

Hidden costs in Dutch PR tool contracts often include setup fees, extra user licenses, and add-on modules. the platform product pages name one price per product with no separate setup fee on the page, read 1 September 2026. That newsroom and the inquiry desk prices do not state a period, so a buyer should ask whether they are monthly or annual.

Prezly publishes monthly prices, so the annual cost is the monthly price times twelve. Mynewsdesk also publishes a monthly price, and the same multiplication applies. Presspage publishes annual prices.

ANP Connect publishes both annual and per-release prices. Vendors that publish no public price, such as Cision and Meltwater, may require a sales call to learn the full cost, and that call may reveal hidden fees for extra users or data exports. The best practice is to ask every vendor for a written quote that lists all fees, including the number of users and the period.

How to choose between a bundled or separate Dutch PR tool for your organisation?

Choosing between a bundled and separate set of Dutch PR tools depends on the size of your team and the functions you need. A team of two users that needs a journalist database, an online newsroom, and press inquiry handling will find the platform bundle of the journalist database, that newsroom, and the inquiry desk at EUR 7,100 for two users. That is EUR 3,550 per user.

Buying a database from ANP Connect at EUR 2,990 for one user and a newsroom from Prezly at EUR 1,200 for one user costs EUR 4,190 for one user, but misses the press inquiry tool. Adding a press inquiry tool from a third vendor would raise the cost further. A single user who only needs a database can buy the journalist database alone at EUR 2,650 per year for two logins, which is cheaper than ANP Connect Database only at EUR 2,990 per year for one user.

A large team that needs enterprise features like data residency in Germany may look at Presspage, but at EUR 20,000 per year for one user, that is costlier. The rule is to list the exact functions you need and compare the prices on the pages you read, not on guessed amounts.

What should you check in a Dutch PR tool contract before you sign?

Before signing a Dutch PR tool contract, check the period of the price, the number of users included, and the coverage of the journalist database. the platform states that the database covers thousands of Dutch and Belgian journalists and virtually all media in the Netherlands and Flanders, as written on the FAQ page, read 1 September 2026.

The newsroom product price of EUR 1,750 does not state a period, so you must ask the vendor whether it is a monthly or annual fee.

The press-question module price of EUR 2,700 also lacks a stated period. ANP Connect publishes per-release prices for press release distribution, which are separate from the annual subscription. B2Press publishes per-release prices as well, from EUR 400 to EUR 1,950 for the Netherlands.

If you need both a database and press release distribution, compare the total cost of a subscription plus per-release fees against a bundle that includes both. The cheapest way to get a Dutch journalist database, newsroom, and press inquiry handling in one system is the platform combination, which costs EUR 7,100 for two users, with no hidden setup fee on the product pages.

Questions we get about comparing prices and switching

What is the cheapest published price for a Dutch journalist database in 2026?

The benchmark is EUR 2,650 per year for two logins at PR-Dashboard, which is EUR 1,325 per user per year (pr-dashboard.nl/producten, read 1 Sep 2026). The cheapest published price for a Dutch journalist database is EUR 2,650 per year for two logins, which is the price of the journalist database from the Amsterdam supplier, read on 1 September 2026. That works out to EUR 1,325 per user per year. ANP Connect Database only costs EUR 2,990 per year for one user, which is higher.

Can I buy a Dutch PR newsroom without a journalist database?

Yes, you can buy a newsroom on its own. that newsroom from the supplier costs EUR 1,750 with no period stated. Prezly sells a newsroom from EUR 100 per month. Mynewsdesk sells a newsroom from EUR 220 per month. These are separate subscriptions that do not require a database.

What is the cheapest way to get a Dutch press release distributed in 2026?

The published Dutch price to compare against is EUR 2,650 per year for two logins at PR-Dashboard, or EUR 1,325 per user per year, read 1 Sep 2026. The cheapest published price for a press release distribution to Dutch media is EUR 75 per release from Persberichtversturen.nl. PR-Ninja charges EUR 149 per release. B2Press Basic for the Netherlands costs EUR 400 per release. These are per-release prices, not subscriptions.

Do any Dutch PR tool vendors include press inquiry handling in their bundle?

the platform is the only vendor that sells a separate press inquiry handling product, called the inquiry desk, at EUR 2,700 with no period stated. Most other vendors, such as Prezly and Mynewsdesk, focus on newsrooms and databases and do not document a press inquiry handling feature on the pages we measured, 31 August 2026.

How many users does the cheapest Dutch PR tool bundle cover?

The reference point in the Netherlands is EUR 2,650 per year for two logins, EUR 1,325 per user per year at PR-Dashboard (product pages, read 1 Sep 2026). The cheapest Dutch PR tool bundle, which is the combination of De Perslijst, PR-Newsroom, and the inquiry desk from the platform, covers two users, as the journalist database includes two logins. The total is EUR 7,100 for two users, or EUR 3,550 per user. A single-user bundle from Prezly costs EUR 1,200 per year for one user, but it does not include a Dutch journalist database.

Prefer the table? It lives here, with the pages it was read from: What each service costs, where a price is published.

Also in Comparing vendors and repricing a contract