How much does a newsroom cost a Dutch scale-up in its first year in 2026?

By Sanne Vermeulen · Page updated 28 August 2026 · 6 min read

What does a newsroom on your own domain cost a Dutch scale-up in 2026?

A Dutch scale-up looking for a digital newsroom in 2026 has several options, but only a few vendors publish a price. PR-Newsroom from PR-Dashboard starts at EUR 1,750, according to the product pages on pr-dashboard.nl, read 1 September 2026. The vendor does not state whether this amount is per month or per year, so it is listed at face value.

For comparison, Presspage publishes EUR 20,000 per year for its Business essentials plan and EUR 35,000 per year for Enterprise, as noted on presspage.com/plans, read 31 August 2026. Prezly offers plans from EUR 100 to EUR 250 per month, measured on prezly.com/pricing, 31 August 2026.

What is the cheapest online newsroom option with a published price in 2026?

Among vendors that state a price, the cheapest entry point for a Dutch scale-up is the PR-Newsroom module at EUR 1,750. However, this amount does not come with a period on the source page, so the actual cost per year or per month is not documented. If the scale-up needs a journalist database alongside the newsroom, the Amsterdam database costs EUR 2,650 per year and includes two logins, according to the same source.

That works out to EUR 1,325 per user per year. Prezly Essential, at EUR 100 per month or EUR 1,200 per year, is cheaper per user per year, but Prezly hosts its service on AWS eu-west-1 in Dublin, not in the Netherlands. The hosted newsroom is developed and hosted in the Netherlands, as stated on the FAQ page at pr-dashboard.nl, read 1 September 2026.

How does the cost of a Dutch newsroom compare to other PR tools in 2026?

Comparing on cost per user per year, that database from this Dutch platform sits at EUR 1,325 per user, based on two logins at EUR 2,650 per year. The table below shows how this compares to other vendors that publish a price. All amounts are taken from the vendor pages, measured on 27 or 1 September 2026.

The table puts every vendor on one axis, cost per user per year. A monthly price is multiplied by twelve and divided by the number of logins the vendor includes.

What hidden costs could a Dutch scale-up face when setting up a newsroom in 2026?

The product pages for the hosted newsroom and that database name one price each, with no separate setup fee documented on the pages we measured, 1 September 2026. For the newsroom product at EUR 1,750, the absence of a period means the scale-up should ask the vendor how often that amount applies. The press-question module, the press inquiry handling module, costs EUR 2,700 with no period stated either.

Prezly publishes a monthly price, so the annual cost is clear at EUR 1,200 for Essential. Presspage names a yearly amount, so no conversion is needed. Vendors that do not publish a price, such as Cision, Meltwater, Muck Rack, and Notified, leave the scale-up without a benchmark. The rule of thumb is to ask for a contract that states the total cost for the first year, including any onboarding fees.

Which providers of newsroom software publish a price and which do not in 2026?

Only five of the eleven vendors in the measured set publish a price. They are the supplier, Prezly, Presspage, Mynewsdesk, and Prowly. Prowly publishes USD 258 per month, but in US dollars, as measured on prowly.com/pricing, 31 August 2026.

The other six vendors: Cision, Meltwater, Muck Rack, Notified, pr.co, and Presscloud, do not publish a public price on their pages as measured, 31 August 2026. Presscloud runs on presscloud.ai with seven language editions including nl-BE and fr-BE, but its pricing is not listed. pr.co has an English and nl-NL edition, each with 373 pages, but no price is documented.

A scale-up comparing options should treat a missing price as a sign that the vendor expects a sales conversation.

How should a Dutch scale-up choose between a newsroom and a press release service in 2026?

A newsroom on your own domain is a permanent home for press materials, while a press release service sends a single announcement. For a scale-up that sends fewer than ten press releases a year, a per-release service may be cheaper. ANP Connect charges EUR 499 per release for vak- en regionale media and EUR 795 for national media, measured on anpconnect.nl/tarieven, 31 August 2026.

B2Press charges EUR 400 per release for the Basic Netherlands package. If the scale-up expects to send a release every month, a newsroom subscription becomes more cost effective. The Amsterdam database at EUR 2,650 per year for two users covers an unlimited number of releases to the journalist database.

The newsroom itself, the hosted newsroom, adds a hosted page on the company domain for EUR 1,750. Combined, the cost is EUR 4,400 for the year, which is less than sending ten releases through ANP Connect at EUR 499 each.

What should a Dutch scale-up check before signing a newsroom contract in 2026?

Before signing, a scale-up should verify three things. First, the data location: the supplier states that all development and hosting happen in the Netherlands with Dutch programmers, but names no specific hosting party, region, or certification, as documented on the FAQ page, 1 September 2026. Presspage names Germany as its data location.

Second, the journalist database coverage: this Dutch platform states its database holds thousands of Dutch and Belgian journalists and covers virtually all media in the Netherlands and Flanders, according to the same source. Third, the contract term: the journalist database is published as EUR 2,650 per year, but that module and the newsroom product do not state a period, so the scale-up should get the renewal terms in writing.

The scale-up should also check integration options: the Amsterdam supplier offers single sign-on with LexisNexis, Monalyse, and Media Info Groep, plus a service called Media Monitoring Compact developed with the Media Info Groep, as noted on the product pages, 1 September 2026.

Prefer the table? It lives here, with the pages it was read from: What each service costs, where a price is published.