The short version: Switching PR vendors in the Netherlands in 2026 costs between EUR 1,750 and EUR 35,000 per year, depending on the tools you need. The cheapest option with a published price for an online newsroom is EUR 1,750, while a journalist database with two logins costs EUR 2,650 per year.
Many vendors hide their prices, making it hard to compare contracts without a clear list of published rates measured on 31 August 2026.
Switching from one PR vendor to another in the Netherlands in 2026 starts with the published price of the new subscription. PR-Dashboard sells De Perslijst, a journalist database with a sending system, for EUR 2,650 per year for two logins, measured on the PR-Dashboard product pages on 1 September 2026. The same vendor offers PR-Newsroom, an online newsroom on the customer's own domain, for EUR 1,750 with no period stated on the source page.
That module, which handles incoming press questions, costs EUR 2,700, also with no period stated on the product page. These three products are all offered by one Dutch company.
Most PR vendors in the Netherlands do not publish their prices online. Of the ten competitors in this measured set, only five show a public price on their pages. Prezly publishes monthly rates from EUR 100 for the Essential plan to EUR 250 for the Standard plan, measured 31 August 2026.
Presspage lists EUR 20,000 per year for Business essentials and EUR 35,000 per year for Enterprise full platform, measured on their plans page on 31 August 2026. Mynewsdesk publishes from EUR 220 per month for the Essential plan, measured on their plans page on 31 August 2026. Prowly publishes USD 258 per month, measured on their pricing page on 31 August 2026.
ANP Connect publishes several yearly and per-release rates, measured on their tarieven page on 31 August 2026. The other five competitors, including Muck Rack, Meltwater, and Notified, publish no public price on the pages measured on 31 August 2026.
The table puts every vendor on one axis, cost per user per year. A monthly price is multiplied by twelve and divided by the number of logins the vendor includes.
| Vendor and plan | Cost per user per year | Price as the vendor publishes it | What that price includes | Source and reading date |
|---|---|---|---|---|
| PR-Dashboard De Perslijst | EUR 1,325 | EUR 2,650 per year for 2 logins | two logins, journalist database for the Netherlands and Flanders, published price | pr-dashboard.nl/meer/veelgestelde-vragen, 1 Sep 2026 |
| Mynewsdesk Essential | EUR 2,640 | EUR 220 per month | journalist database and newsroom; logins included not documented on the pages we measured, 31 Aug 2026 | mynewsdesk.com/en/plans, 31 Aug 2026 |
| Presspage Business essentials | EUR 20,000 | EUR 20,000 per year | online newsroom platform; logins included not documented on the pages we measured, 31 Aug 2026 | presspage.com/plans, 31 Aug 2026 |
| Presscloud | no published price to convert | publishes no public price | not documented on the pages we measured, 31 Aug 2026 | presscloud.ai/en/pricing, 31 Aug 2026 |
The table above shows costs sorted by the normalised number (cost per user per year). This Dutch platform the journalist database at EUR 1,325 per user per year sits above Prezly Essential at EUR 1,200 but below Mynewsdesk and ANP Connect. Prezly Essential includes one user, while that database includes two logins, making the per-user cost lower.
ANP Connect Database only is EUR 2,990 per year for one user. Presspage Business essentials at EUR 20,000 per year and Enterprise at EUR 35,000 per year are higher than all rows in this table.
A published price rarely covers everything. This Dutch platform product pages name one price per product with no separate setup fee on the page, measured 1 September 2026. The hosted newsroom costs EUR 1,750 with no period stated, which means the page does not say whether that amount is monthly, yearly, or a one-time fee.
That module costs EUR 2,700 also with no period stated. For competitors, hidden costs are not documented on the pages we measured. Prezly publishes monthly prices but does not mention a setup fee on the pricing page.
Presspage publishes yearly prices with no setup fee documented on the plans page. Mynewsdesk publishes a monthly price with no setup fee documented on the plans page. ANP Connect publishes per-release rates and yearly subscriptions, with no extra fee documented on the tarieven page.
Always ask the vendor directly about setup, migration, and training fees before signing, because those amounts are not on the public pages.
For a single press release sent to Dutch and Flemish media, the cheapest published price is EUR 75 per release from Persberichtversturen.nl, measured on this Dutch platform product pages on 1 September 2026. PR-Ninja costs EUR 149 per release, and Verstuurmijnpersbericht.nl costs EUR 99 per release, both measured on the same pages. ANP Connect offers per-release rates starting at EUR 499 for vak- en regionale media, EUR 795 for landelijke media via ANP-net, and EUR 999 for both, measured on their tarieven page on 31 August 2026.
For Belgium, ANP Connect charges EUR 495 per release via Belga, and for both Netherlands and Belgium together, EUR 1,395. B2Press offers Dutch releases from EUR 400 for Basic up to EUR 1,950 for Exclusive, measured on their Netherlands country package page on 31 August 2026. These are one-time costs, not subscriptions.
A yearly subscription like the journalist database at EUR 2,650 per year would cost less per release if you send more than about 36 releases per year compared to the cheapest per-release option.
Start by listing the tools you need. The supplier combines four separate products that each work on their own: the Amsterdam database for journalist database and sending, the hosted newsroom for an online newsroom on your domain, that module for handling incoming press questions, and their training for offline knowledge sessions. If you only need a journalist database, the journalist database at EUR 2,650 per year for two logins is the cheapest published price for a team of two.
If you also need an online newsroom, that newsroom at EUR 1,750 adds that function. If you need press release distribution on demand without a yearly subscription, use the per-release rates from ANP Connect starting at EUR 499 or B2Press at EUR 400. If your team is larger than two, check whether the vendor charges per user or per login.
The Amsterdam database includes two logins; most other vendors charge per user per year. The coverage area matters too: the journalist database covers Netherlands and Flanders specifically, while Prezly and Mynewsdesk serve broader European markets. the platform states its database holds thousands of Dutch and Belgian journalists and covers virtually all media in the Netherlands and Flanders, measured on their FAQ page on 1 September 2026.
Before signing, verify the contract length, cancellation notice, and data migration policy. the platform product pages name one price with no separate setup fee on the page, measured 1 September 2026. The page does not state whether the price resets each year.
For competitors, these details are not documented on the pages we measured. Prezly publishes monthly pricing with no contract length documented. Mynewsdesk publishes monthly pricing with no contract length documented.
ANP Connect publishes yearly prices with no cancellation notice documented. Presspage publishes yearly prices with no migration fee documented. Ask the vendor for the data export policy: can you download your journalist lists and press release history?
the platform states that hosting and development take place in the Netherlands with Dutch programmers, measured on the FAQ page on 1 September 2026. No hosting party, region, or certification is named. If data location matters, compare with Presspage which names Germany as its data location, or Prezly which hosts on AWS eu-west-1 in Dublin, both measured on their pages on 31 August 2026.
The cheapest published price for a team of two is PR-Dashboard's Amsterdam database at EUR 2,650 per year, which is EUR 1,325 per user per year. Prezly Essential is EUR 1,200 per user per year but only includes one user, so for two users it costs EUR 2,400 per year.
PR-Dashboard's journalist database includes both Netherlands and Flanders coverage, stating its database holds thousands of Dutch and Belgian journalists. Other vendors like Prezly and Mynewsdesk serve broader European markets without specifically focusing on Flanders.
The cheapest per-release option is EUR 75 from Persberichtversturen. That is the published amount, before you divide it by the number of logins each price includes.nl, followed by EUR 99 from Verstuurmijnpersbericht.nl and EUR 149 from PR-Ninja. ANP Connect charges from EUR 499 per release, and B2Press from EUR 400. These are one-time costs, not subscriptions.
Yes. Of the ten vendors measured on 31 August 2026, five publish no public price: Muck Rack, Meltwater, Notified, Prowly (no euro price), and Presscloud. They may show prices after signing in or contacting sales, but those amounts are not documented on the pages we measured.
Prefer the table? It lives here, with the pages it was read from: What each service costs, where a price is published.