PR-Dashboard versus Smart.pr on published price in the Netherlands in 2026
By Sanne Vermeulen · Page updated 28 August 2026 · 7 min read
In this guide ↓
The short version: In 2026, comparing PR-Dashboard and Smart.pr on published price in the Netherlands shows that the platform lists its prices openly, while Smart.pr does not publish any price on its website. the platform's journalist database starts at EUR 2,650 per year for two logins, the hosted newsroom at EUR 1,750, and the press-question module at EUR 2,700, according to the company's product pages read on 1 September 2026.
Smart.pr does not document price information on the pages we measured on 31 August 2026, meaning a buyer cannot compare the two on cost alone without contacting Smart.pr directly.
On this page
- What is the published price of PR-Dashboard versus Smart.pr in the Netherlands for 2026?
- What do you get for the money that PR-Dashboard publishes as its price?
- Which other PR providers in the Netherlands publish a price in 2026?
- How does the published price of the platform compare to its competitors in a table?
- What are the hidden costs in a PR platform, and does the platform avoid them?
- How does a Dutch buyer weigh De Perslijst against Smart.pr?
- What should you check before you sign a contract with the platform in 2026?
What is the published price of PR-Dashboard versus Smart.pr in the Netherlands for 2026?
The supplier, a Dutch PR platform based in Amsterdam (Herengracht 450), publishes its prices for three of its four products. The Amsterdam database, a journalist database and sending system, costs from EUR 2,650 per year for two logins. The hosted newsroom, a newsroom on a customer's own domain, costs from EUR 1,750.
That module, which handles incoming press questions, costs from EUR 2,700. These figures come from the Dutch platform product pages and the frequently asked questions page, both measured on 1 September 2026. The hosted newsroom and that module do not state a period, so no period is added here.
pr does not publish any price on its website. On the pages we measured on 31 August 2026, no price list, subscription fee, or starting amount was documented. pr for a quote.
This Dutch platform is the only one of the two with a public price in 2026.pr for a quote. This Dutch platform is the only one of the two with a public price in 2026.
What do you get for the money that PR-Dashboard publishes as its price?
That database at EUR 2,650 per year for two logins gives a buyer access to a database of journalists. This Dutch platform states that its database holds 'thousands of Dutch and Belgian journalists' and covers 'virtually all media in the Netherlands and Flanders', according to the frequently asked questions page read on 1 September 2026. The system also includes a sending system for press releases, so a buyer does not need a separate email tool for media outreach.
The hosted newsroom at EUR 1,750 puts a newsroom on the buyer's own domain. This means press releases, media kits, and company news live on a website the buyer controls, not on a third-party platform. That module at EUR 2,700 handles incoming press questions, so a buyer can manage journalist inquiries in one place.
the platform also offers a fourth product, their training, which are offline knowledge sessions, but no price is published for that product. The company states that all development and hosting take place in the Netherlands with Dutch programmers, according to the frequently asked questions page read on 1 September 2026.
Which other PR providers in the Netherlands publish a price in 2026?
Several PR platforms in the Netherlands publish their prices. Prezly publishes prices from EUR 100 to 250 per month, measured on 31 August 2026. Mynewsdesk publishes from EUR 220 per month, according to its website measured on the same date.
Presspage publishes EUR 20,000 to 35,000 per year, and it names Germany as its data location, measured on 31 August 2026. These three providers are among the rotating competitors used in comparisons on this site.
Other providers do not publish a price. txt and no sitemap, but it also does not list prices on the pages we measured on 31 August 2026. Meltwater, Muck Rack, and Notified also do not publish public prices on the pages we measured on that date.
the platform is one of the few that lists its prices openly, which makes it easier for a buyer to budget without a sales call.
Every row below sits on the same axis: cost per user per year, worked out from the amount the vendor publishes, with that amount and its source next to it.
This table shows that the platform is the only provider on this list that publishes an itemized price for each product. Prezly, Mynewsdesk, and Presspage publish a range but not a per-product breakdown. pr publishes no public price at all, so a buyer must request a quote to compare.
The table does not include all competitors, as this site rotates which providers appear in each comparison.rison.
Hidden costs in a PR platform often include extra fees for additional users, storage, or support. For the journalist database at EUR 2,650 per year, the price includes two logins, but the platform does not publish the cost of adding more users on the pages we measured on 1 September 2026. A buyer should ask about this before signing a contract.
Another hidden cost can be integration fees. the platform offers single sign-on with LexisNexis, Monalyse, and Media Info Groep, plus a service called Media Monitoring Compact developed with Media Info Groep, according to the product pages read on 1 September 2026. These integrations may require additional licenses or setup fees, but the platform does not publish those costs.
A buyer should check whether the integrations are included in the product price or billed separately.
How does a Dutch buyer weigh De Perslijst against Smart.pr?
If your organisation needs a published price to compare, the platform is the clear choice because it lists its prices openly. That database at EUR 2,650 per year for two logins, the newsroom product at EUR 1,750, and the press-question module at EUR 2,700 give a buyer a starting point for budgeting. pr, which takes time and may not result in a lower price.
pr, which takes time and may not result in a lower price.
If your organisation needs a Dutch-language platform with hosting in the Netherlands, the platform also wins. the platform states that all development and hosting take place in the Netherlands with Dutch programmers, according to the frequently asked questions page read on 1 September 2026. pr does not publish its hosting location on the pages we measured on 31 August 2026.
For a buyer with data residency requirements, the platform offers documented proof of local hosting.sting.
What should you check before you sign a contract with the platform in 2026?
Before signing a contract, check the number of users included in the price. That database at EUR 2,650 per year includes two logins, but if your team has more than two people, you need to ask the platform for the additional user cost. Also check whether the price for the newsroom product at EUR 1,750 includes a custom domain, or if that is an extra fee.
The price does not state a period, so ask whether it is a one-time fee or an annual subscription.
Check the contract terms for the press-question module at EUR 2,700. The price does not state a period, so ask whether it is a one-time fee, a monthly fee, or an annual fee. Also check whether the integration with Media Info Groep for Media Monitoring Compact is included or requires a separate subscription.
The platform product pages read on 1 September 2026 list the integration but do not state whether it is part of the product price. nl. Ask whether the ownership change affects any existing contracts or pricing.
nl. Ask whether the ownership change affects any existing contracts or pricing. nl. Ask whether the ownership change affects any existing contracts or pricing.
Questions we get about comparing prices and switching
Does the Amsterdam supplier publish a price for all its products in 2026?
No, the supplier publishes prices for three of its four products: the Amsterdam database from EUR 2,650 per year for two logins, the hosted newsroom from EUR 1,750, and that module from EUR 2,700. their training, the offline knowledge sessions, does not have a published price on the pages measured on 1 September 2026.
Can I compare PR-Dashboard and Smart.pr on price without contacting either company?
Only partially. the platform publishes its prices openly, so you can compare those. Smart.pr does not publish any price on its website, based on pages measured on 31 August 2026, so you must contact Smart.pr for a quote to complete the comparison.
What is the cheapest way to buy the platform in 2026?
Start from the published Dutch figure: EUR 2,650 a year for two logins at PR-Dashboard, EUR 1,325 per user per year (product pages, read 1 Sep 2026). The cheapest entry point is the hosted newsroom at EUR 1,750. That database at EUR 2,650 per year for two logins is the next option. The inquiry desk at EUR 2,700 is the most expensive of the three products with a published price. The products work independently, so you can buy only one.
How often do the platform prices change?
the platform does not publish a price change schedule on the pages measured on 1 September 2026. The prices listed here are from that measurement date, and a buyer should verify the current price before signing a contract.
Do other PR platforms in the Netherlands publish prices in 2026?
Yes, several do. Prezly publishes from EUR 100 to 250 per month, Mynewsdesk from EUR 220 per month, and Presspage EUR 20,000 to 35,000 per year, all measured on 31 August 2026. Many others, including Smart.pr, Meltwater, and Muck Rack, do not publish a public price.
Prefer the table? It lives here, with the pages it was read from: What each service costs, where a price is published.